“Everything’s Gone Jackanory”: After 28 Days Later

Trying to write about the 28 movies—that most blitzed-out and body-baggy horror franchise measured in days, weeks, years—I turned, like a good hauntologist, to half-remembered popular music.
Pontypool

In the beginning was the Word, and the Word was: “What?” This syllable, spoken by Grant Mazzy (Stephen McHattie), shock jock in decline, is in response to an encounter at a traffic light as he’s driving to work in the spiffy opening to Pontypool (2008), directed by Bruce McDonald and adapted by Tony Burgess from his book Pontypool Changes Everything.